What is Retargeting?

Retargeting is a form of online advertising that shows targeted ads to people who have already visited your website. The goal is to remind them about your brand and encourage them to take a desired action, such as making a purchase, filling out a form, or downloading an ebook.

Retargeting works by adding a piece of code to your website, which tracks visitors and collects data about their behavior. This data can then be used to create targeted ads that are shown to those visitors after they leave your website. For example, if someone visited your website and viewed a specific product, you could show them an ad for that product on another website they visit.

Why is Retargeting Effective?

Retargeting is effective for several reasons:

• Targets People Already Interested in Your Brand: Retargeting shows ads to people who have already shown an interest in your brand by visiting your website. This means they're more likely to be receptive to your ads and take a desired action.


• Increases Brand Awareness: Retargeting helps increase brand awareness by reminding people about your brand after they leave your website. This can help keep your brand top-of-mind and increase the likelihood that they'll remember you when they're ready to make a purchase.


• Encourages Conversions: Retargeting encourages conversions by showing targeted ads to people who have already expressed an interest in your products or services. This means they're more likely to take a desired action, such as making a purchase or filling out a form.

How ExactBuyer Can Help You Achieve Successful Results

ExactBuyer is a retargeting platform that helps businesses increase their conversions by showing targeted ads to people who have already visited their website. Our platform uses advanced algorithms to analyze data and create highly targeted ads that are shown to the right people at the right time.

With ExactBuyer, you can:

• Create Highly Targeted Ads: Our platform uses advanced algorithms to analyze data and create highly targeted ads that are shown to the right people at the right time.


• Track Your Results: ExactBuyer provides detailed reports that show you how your campaigns are performing, so you can make informed decisions about how to optimize them for even better results.


• Drive More Conversions: By showing targeted ads to people who have already expressed an interest in your brand, ExactBuyer helps drive more conversions and increase your ROI.

If you're looking to increase your website's conversions, ExactBuyer can help. Sign up today to get started!