Introduction

As a B2B company, you are always looking for ways to improve your sales and return on investment (ROI). One way to do this is by using data appending services to enhance the quality of your data. In this blog post, we will explain the purpose of data appending services and its importance in improving B2B sales and ROI.

What is data appending?

Data appending is the process of adding missing or incomplete data to your existing customer or prospect database. This data can include contact information, firmographics, technographics, demographic data, and more. By appending missing data, you can improve the quality of your database and make it more valuable for sales and marketing activities.

Why is data appending important for B2B sales?

Data appending is important for B2B sales for several reasons:

• Improved accuracy: Appended data can improve the accuracy of your database, which is essential for effective targeting and personalization.


• Better segmentation: With more complete data, you can segment your audience more effectively and target your messaging accordingly.


• Increased sales efficiency: Appended data can help your sales team prioritize leads and identify cross-selling or upselling opportunities.


• Enhanced lead generation: By appending missing data, you can expand your reach to new prospects and generate new leads.


• Higher ROI: With better data, you can make more informed decisions and achieve higher ROI for your sales and marketing efforts.

Overall, data appending is a valuable tool for any B2B company looking to improve their sales and ROI. In the following sections, we will explore different types of data appending services and their benefits.

What are Data Appending Services?

Data appending services refer to the process of updating and enriching existing contact or company data with additional information such as phone numbers, email addresses, job titles, and social media handles. This process helps businesses to improve their marketing and sales efforts by providing them with complete and accurate customer information.

Defining Data Appending Services

Data appending services help businesses to fill in the gaps in their existing customer database by providing them with accurate and up-to-date information. This process saves time and resources by reducing the need to manually collect and verify contact information.

How Data Appending Services Work

Data appending services use algorithms and data matching techniques to match existing customer data with the most recent and accurate information available. Companies like ExactBuyer provide real-time contact and company data along with audience intelligence solutions that enable customers to build more targeted audiences.

• Data appending services help customers to:


• Find new accounts in their target market


• Identify potential engineering or sales hires


• Find ideal podcast guests or partners

ExactBuyer's AI-powered search function allows customers to type a sentence and receive relevant contacts or company information. The service offers unlimited real-time employment updates and company search, and native integration with Hubspot and Salesforce.

Pricing for ExactBuyer's data appending services starts at $495 per month for the sales plan which provides unlimited real-time employment updates and company search, unlimited search, AI-powered search, and native integrations with Hubspot and Salesforce. Customers can also choose from a recruitment plan for $249 per month and a marketing plan starting at $899 per month.

Ultimately, data appending services help businesses to save time, resources, and money by providing them with accurate and reliable customer data. With accurate data, businesses can improve their marketing and sales efforts, improve customer targeting, and increase ROI.

If you're interested in learning more about ExactBuyer's data appending services, visit their website https://www.exactbuyer.com/.

Benefits of Using Data Appending Services for B2B Business

Introduction

Listing the Benefits of Using Data Appending Services

• Increasing ROI: Data appending services can help businesses save time and money by providing accurate and updated data on their target audience. This makes their marketing efforts more targeted and effective, resulting in increased ROI.


• Improving Sales Conversions: With accurate and targeted data, businesses can reach the right people at the right time, increasing their chances of converting sales.


• Reducing Bounce Rates: By ensuring that their data is accurate and up-to-date, businesses can reduce their bounce rates and avoid wasting time and money on ineffective marketing campaigns.


• Enhancing Customer Engagement: Data appending services can provide businesses with valuable insights into their target audience's behaviors and preferences, allowing them to create more personalized and engaging marketing campaigns.

Conclusion

Factors to Consider when Choosing Data Appending Services

Data appending services can be beneficial for B2B companies looking for ways to improve their marketing strategies. By adding missing information to their existing databases, businesses can reach out to their target audience more effectively. However, not all data appending services are created equal. To ensure that you choose the right service provider, here are the key factors to consider:

• Accuracy

  
  

  The accuracy of appended data is crucial. You want to make sure that the data you receive is reliable and up-to-date. Check if the service provider sources data from reputable sources and if they have a verification process in place to ensure accuracy.

  
  



• Speed

  
  

  Time is of the essence in business, so you want a data appending service that is quick and efficient. Find out the average turnaround time for data append projects and if the service provider has a rush option, in case you need data urgently.

  
  



• Security

  
  

  When sharing your company's data with a third-party service provider, you need to ensure that your data is secure. Check if the data appending service provider follows industry-standard security protocols and if they have measures in place to protect your data from breaches.

  
  



• Affordability

  
  

  Cost-effectiveness is important when choosing a data appending service provider. You want to make sure that the benefits of appending data outweigh the costs. Compare pricing plans and look for a provider that offers a reasonable price for quality services.

  
  

By considering these factors, you can select a data appending service provider that can deliver high-quality, accurate data that meets your needs and budget.

Top Data Appending Services for B2B Business

If you're in the process of evaluating data appending services for your B2B business, you're in the right place. Data appending is the process of adding missing or updated information to your existing database. This can include contact information, company details, and other data points that can help you better understand your target audience and improve your marketing and sales efforts. In this article, we'll be listing and reviewing some of the top data appending services on the market, so you can make an informed decision about which one is right for your business.

1. ExactBuyer

ExactBuyer is a leading provider of real-time contact and company data solutions. With their advanced AI-powered search tool, you can quickly and easily find new accounts, top engineering or sales hires, podcast guests, and more. Their Sales Plan is priced at $495 per month and includes unlimited real-time employment updates and company searches, as well as AI-powered search, native Hubspot and Salesforce integrations, and up to 4 seats.

2. ZoomInfo

ZoomInfo is a popular data enrichment platform that provides access to over 500 million contact and company profiles. Their database is regularly updated by a team of researchers, so you can be sure that you're getting accurate and up-to-date information. They offer a variety of plans, including their Growth Acceleration Platform, which is priced at $20,000 per year.

3. Clearbit

Clearbit is another top data appending service that offers a range of solutions, including lead enrichment, targeted advertising, and account-based marketing. Their platform integrates with popular marketing and sales tools like Salesforce, Marketo, and Slack, so you can easily get the data you need when you need it. Pricing for Clearbit varies depending on your specific needs, so you'll need to contact their sales team for a custom quote.

• Pros: Automated and real-time data appending can save time and improve accuracy, advanced search tools can help you find targeted leads, pricing and plans vary to fit different budgets and needs


• Cons: Some services may have limited coverage or be limited to specific regions or industries, inaccurate or outdated data can still occur

Overall, data appending services can be a valuable asset for B2B businesses looking to improve their marketing and sales efforts. By using one of the top services on the market, you can save time, improve accuracy, and gain valuable insights into your target audience. Be sure to consider your specific needs and budget when evaluating your options so you can make the right choice for your business.

If you're interested in learning more about ExactBuyer's data appending services, visit their website or contact them for more information.

Comparison of Top Data Appending Services

If you are looking for a reliable and accurate data appending service for your B2B business, then you need to consider various factors such as key features, pricing, accuracy, and customer reviews before making a decision. In this article, we will compare some of the top data appending services available in the market and help you make an informed decision.

Key Features:

• ExactBuyer: Real-time contact & company data, audience intelligence solutions, unlimited search, AI powered search, native Hubspot & Salesforce integrations.


• Data Axle Genie: Business & consumer data, search filters, lead management, email templates, integrations with top CRM tools.


• DiscoverOrg: Verified contact & account data, account-based marketing, technographic data, predictive analytics, integrations with sales tools.


• ZoomInfo: Accurate & up-to-date B2B data, sales & marketing intelligence, prospecting tools, integrations with sales & marketing automation tools.

Pricing:

ExactBuyer's sales plan starts at $495 per month with unlimited real-time employment updates and company search, unlimited search, AI powered search, and native Hubspot & Salesforce integrations. Data Axle Genie's pricing starts at $99.95 per month with access to business & consumer data, search filters, and lead management tools. DiscoverOrg's pricing is based on customized plans designed for each client. ZoomInfo's pricing is also customized based on the customer's needs and requirements.

Accuracy:

The accuracy of the data appending services is crucial for the success of any B2B business. Some of the top services in the market such as ExactBuyer, Data Axle Genie, DiscoverOrg, and ZoomInfo are known for their accuracy and reliability in providing up-to-date and verified data.

Customer Reviews:

Reading customer reviews can help you understand the experiences of other B2B businesses with these data appending services. ExactBuyer has received positive reviews for its real-time contact & company data and audience intelligence solutions. Data Axle Genie has been praised for its ease of use and comprehensive features. DiscoverOrg has been highly recommended for its accuracy and customer support. ZoomInfo has received positive feedback for its accuracy and wide range of data collection sources.

Based on these factors, it is important to carefully evaluate and compare the top data appending services before making a decision that aligns with the specific needs and goals of your B2B business.

How to Choose the Best Data Appending Service for Your B2B Business

Data appending is a critical task for any B2B business that wants to improve its marketing efforts. A successful data appending strategy can help enhance your customer data with valuable insights allowing you to create more targeted marketing campaigns and significantly boost your ROI. However, choosing the best data appending service for your B2B business can be quite challenging. Here, we provide guidance on how to choose the best data appending service based on your specific needs and budget.

Determine Your Specific Needs

Before selecting a data appending service, you must first determine your specific needs. This should include:

• The type of data that you need to append: Whether you require contact information or other valuable insights such as firmographics and technographics.


• The size of your customer database and the number of records that need to be appended.


• Your budget and the cost of the service.


• The level of automation and customization that the service offers.


• The level of data accuracy and verification provided by the service.

Research Potential Providers

Once you have determined your specific needs, you can start researching potential providers that can meet those needs. You can use search engines or B2B directories to help you find providers that specialize in data appending services. Make sure to read reviews, case studies, and testimonials from previous clients. Check if the provider offers anytime support and has a customer success team to ensure that your needs are met.

Compare and Evaluate Providers

After identifying the potential providers, it's time to compare and evaluate them based on your specific needs and budget. This may involve requesting quotes or demos, taking advantage of a free trial, or even purchasing a small plan to test their services. Evaluate the level of data accuracy provided, the customization options, access to the data you require, the provider’s reputation, and customer reviews. Ultimately, you should choose a provider that offers the best combination of features, accuracy, and useful data insights.

By following these steps, you’ll be able to choose the best data appending service and significantly improve your B2B marketing efforts.

Conclusion: Data Appending Services for B2B Businesses

After evaluating multiple data appending services, we recommend ExactBuyer as the best solution for B2B businesses. Here's a summary of the key points we covered:

The Importance of Data Appending for B2B Businesses

• Data appending can help businesses improve lead generation, sales outreach, and customer segmentation.


• Having accurate data is crucial for B2B businesses as it can impact their revenue and reputation.

Factors to Consider When Choosing a Data Appending Service

• Data accuracy and verification methods


• Types of data available for appending (e.g. email, phone, social media)


• Integration with existing tools and systems


• Pricing and payment options


• Customer support and service options

Comparison of Top Data Appending Services

• ExactBuyer: Offers real-time contact and company data, AI-powered search, and audience intelligence solutions. Plans start at $495 a month.


• Other options we evaluated include ZoomInfo, DiscoverOrg, and LeadGenius.

Overall, ExactBuyer stood out as the most reliable and cost-effective solution for B2B businesses looking to enhance their data and improve their sales and marketing efforts. Contact ExactBuyer today to learn how their data appending services can benefit your business.

How ExactBuyer Can Help You

Reach your best-fit prospects & candidates and close deals faster with verified prospect & candidate details updated in real-time. Sign up for ExactBuyer.