Introduction

The B2B data market, albeit crowded, is a crucial factor that contributes to successful business operations. In a world that thrives on data-driven approaches, the importance of data quality cannot be underestimated. This impressive prowess of real-time contact and company data has been demonstrated time and again by ExactBuyer, a leading provider of audience intelligence solutions.

Setting the Stage: An Overview of the B2B Data Market

In the current digital environment, businesses invest heavily in data to enhance decision-making processes, understand complex trends, and personalize their offerings. The B2B data market has been instrumental in ensuring firms conduct business with the right partners, target the right leads, and secure profitable deals. However, obtaining reliable, accurate, and timely data isn't as easy as it may seem.

The Importance of Data Quality for Effective Business Operations

The amount of data a company has is inconsequential if the data is incorrect, unverified, or outdated. Poor data quality can lead to inefficiencies, miscommunication, and poor decision making—problems that cost businesses time, money, and opportunities. High-quality data, such as that provided by ExactBuyer, can give businesses a competitive edge, by providing them with accurate information to make informed decisions. Exactlywhy, it's crucial to invest in quality data.

At ExactBuyer, it’s not just about providing data, but ensuring this data is verified and current. Delivering 40% more booked demos for Brex, 55% more qualified deals for Gorgias, 70% more positive replies for Ramp, and 95% less time for list building for Northbeam, ExactBuyer has proved its prowess in providing top-tier data quality and its implications on enriching business outcomes.

Take advantage of ExactBuyer's AI-powered Search. Just by typing a sentence, you can unveil related contacts or companies—an outstanding feature wholly optimized to cater to your needs. With dedicated solutions, ExactBuyer ensures you find new accounts in your territory, your next top engineering, sales hire, an ideal podcast guest, or even your next partner.

For detailed pricing, visit https://www.exactbuyer.com/pricing. For queries, visit our contact page on https://www.exactbuyer.com/contact.

Defining B2B Data Quality

In today's digitally advanced business landscape, understanding B2B data quality is critical. Quality data is the oil that powers business activities, carefully refining marketing and sales strategies while pushing the wheels of innovation and growth. The impact of poor data quality is not insignificant; it can lead to ineffective marketing campaigns, poor decision-making, and loss of customer trust, which can all eventually impact the bottom line.

Why B2B Data Quality Matters

The importance of B2B data quality lies in its ability to produce reliable and actionable business insights. With high-quality data, businesses can accurately target their ideal customers, reduce sales cycle times, and effectively optimize their marketing strategies. A sound investment in B2B data quality not only results in robust business intelligence but also enhances customer relations and yields a high return on investment.

Ensuring B2B Data Quality with ExactBuyer

ExactBuyer, a leading provider of audience intelligence solutions, understands the importance of B2B data quality. Through its offerings, ExactBuyer ensures that their clients have access to only the most accurate and real-time contact & company data. They offer a plethora of plans that support unlimited real-time employment updates, company search, and AI-powered search capabilities to deliver outstanding results.

• $495 per month Sales Plan: Ideal for businesses seeking unlimited real-time employment updates, company search, AI-powered search, and native HubSpot and Salesforce integrations.


• $249 per month Recruiting Plan: Perfect for businesses seeking a vast talent pool of over 270+ million verified candidates with direct emails, mobile phones, and social details. The plan also includes unlimited real-time employment updates, AI-powered search, among other features.


• $899 per month Marketing Plan: Designed for businesses seeking advanced reporting and analytics, real-time audience generation, and deployment across every channel including email, phone, text, and Ad audiences.


• $999 per month API Plan: Offering seamless access to all API endpoints, real-time contact and company data, and a vast pool of over 415M B2B & B2C contacts and over 25M+ companies.

In addition to these plans, ExactBuyer also offers custom enterprise solutions tailored to meet your team’s unique needs. You can learn more by visiting their pricing page, or by reaching out via their contact us link.

The Cost of Data Decay

In the digital era, businesses rely heavily on data to make informed decisions, strategize effective marketing campaigns, and provide exceptional customer service. However, a significant dilemma that companies often overlook is data decay, which corresponds to the outdated or erroneous data. This can have severe financial implications on businesses.

The Expense of Unverified or Outdated Data

Being an ever-evolving domain, data constantly changes. The information that was relevant and accurate a few months ago might no longer be functional today. When your business operates on such unverified or outdated data, the repercussions can be detrimental. You might miss out on significant opportunities, compromise customer satisfaction, and subsequently, incur considerable monetary losses.

The Solution: Real-Time Contact and Company Data

Ensuring the data quality that your business employs is accurate and up-to-date is the key to avoid such financial fallouts. This is where ExactBuyer comes into the picture. ExactBuyer provides real-time contact & company data & audience intelligence solutions that help you build more targeted audiences.

The Compelling Benefits of ExactBuyer

• Find new accounts in your territory


• Identify next top engineering or sales hire


• Discover the ideal podcast guest


• Find your next partner with ease

Best of all, ExactBuyer does NOT provide unverified or outdated emails, phone numbers, or data. Every bit of information provided is authenticated and updated in real-time. This ensures that your organization never has to deal with the negative repercussions associated with data decay.

ExactBuyer B2B Data Quality Pricing

With ExactBuyer's flexible pricing plans targeted for all types of businesses, you can get access to its unparalleled real-time data services. For more details on ExactBuyer's pricing, visit ExactBuyer Pricing. You will find a pricing model that suits your organization the best, including individual plans for sales, recruitment, marketing, API usage, and custom enterprise plans for larger teams.

Exploring the B2B Data Pricing Landscape

When it comes to unlocking new business opportunities, one cannot overemphasize the importance of quality B2B data. However, navigating the B2B data pricing landscape can be a complex challenge due to the variety of pricing options available. This guide will help you understand the factors influencing the cost of B2B data and provide information on price ranges.

Understanding the range of B2B data prices

The cost of B2B data varies significantly across providers, depending on several factors such as the quality and volume of data required, the level of detail available, and any additional services like integrations or real-time updates. Standard plans for robust and reliable B2B data services like ExactBuyer start at $495 a month, offering an array of comprehensive features including unlimited real-time employment updates, company and AI powered search, and native integrations with Hubspot and Salesforce.

• For businesses focused on employee recruitment, ExactBuyer's dedicated recruiting plan, priced at $249 a month, provides access to over 270+ million verified candidates.


• The Marketing plan beginning at $899 a month includes advanced feature set, such as account and contact enrichments, market mapping, reporting & analytics and real-time audience generation.


• Their API service, which gives complete access to all API endpoints, real-time contact & company data, and an extensive collection of over 415M B2B & B2C contacts and over 25M+ companies, is available for $999 a month.


• Lastly, flexible custom enterprise plans can be created to meet the unique needs of larger teams.

Factors influencing the cost

The cost of B2B data typically relates to the precision, breadth, and timeliness of the data delivered. Other influencing factors include adherence to data regulations, additional features, and the level of customer support provided. Selecting a data provider like ExactBuyer guarantees you the availability of verified and up-to-date data alongside real-time contact information that can power up your marketing efforts, resulting in higher ROI.

The importance of these factors and their impact on pricing are well reflected in the success of ExactBuyer’s clients - with up to 40% more booked demos, 55% more qualified deals and 70% more positive replies being reported. The effectiveness of ExactBuyer’s B2B data tools also leads to tremendous time savings in list building, with clients reporting a reduction of up to 95% in time spent.

As you embark on your journey towards commercial gains, understanding the B2B data pricing landscape is crucial - consider your specific needs and allocate your budget in a way that maximizes returns on your investment, while providing valuable insights to reach your business targets.

How to Optimize Data Quality Costs

In the dynamic world of B2B, maintaining high-quality data is a crucial component to driving success and making strategic business decisions. But, efficient data management often comes at a cost. How do you strike a balance between maintaining high-quality B2B data and ensuring the price tag remains within your budget?

At ExactBuyer, we believe the answer lies in smart strategies and implementing best practices designed to optimize the cost of data quality. Below, we introduce strategies that focus not only on maintaining internal data hygiene, but also on investing in real-time updates and leveraging AI-powered searches.

Maintaining Internal Data Hygiene

First off, keeping your data clean is critical. Ensuring data is up-to-date, accurate and complete can drastically improve your B2B strategies and business decisions, while also cutting down costs associated with managing poor quality, outdated data.

ExactBuyer offers businesses real-time contact and company data that are always up-to-date. By spending $495 for the Sales Plan, businesses can enjoy unlimited real-time employment updates and company searches, thereby ensuring their internal data hygiene is maintained.

Investing in Real-time Updates

Another efficient way of optimizing data quality cost is through investing in real-time updates. This not only gives you access to the most recent data but also enhances the overall performance of your B2B strategies.

Our Recruiting Plan provides access to over 270+ million verified candidates alongside other features such as unlimited real-time employment updates for only $249 a month.

Leveraging AI-Powered Searches

Leveraging artificial intelligence in your searches add even more to your strategic prowess. AI has the power to transform unstructured data into actionable insights quickly and accurately.

ExactBuyer’s AI-powered search, available in both the Sales and Recruiting plans, does exactly that. By typing a sentence, the AI can pull out related contacts or companies, helping you find new accounts in your territory, your next top hire, or perhaps, your next partner.

By investing in quality data resources like ExactBuyer, and utilizing these practices, businesses can successfully improve their decision-making process while optimizing the cost of maintaining high-quality data.

Understanding the Variables in Pricing Models

In the market of B2B data solutions, pricing is often a critical factor when businesses are making purchasing decisions. In this blog post, we will be exploring the key variables that often affect the pricing of these tools and how we, at ExactBuyer, have positioned our pricing model for optimal value.

The Size of the Database

The size of the database a provider offers could be a significant factor in the cost. Companies typically look for large, comprehensive databases, ensuring a greater chance of finding relevant contact and company information. At ExactBuyer, we provide access to over 415M B2B and B2C contacts and 25M+ companies as part of our API plan, offering unprecedented value for the price.

Real-time Updates

The frequency of data updates can dramatically improve the quality and effectiveness of B2B data. Real-time updates mean that the contacts and company information remain relevant and fresh. All of our data plans include real-time employment updates, thereby ensuring that you get the most accurate and up-to-date data.

API access

B2B data APIs allow for easier integration of data into the existing tech infrastructure of a business. Our API plan, priced at $999 a month, provides access to real-time contact and company data along with over 415M B2B and B2C contacts and 25M+ companies.

Additional Tools

Pricing will often factor in additional tools such as market mapping, reporting and analytics features. These tools can enhance the usability and applications of the data. Our Marketing plan, starting at $899 a month, includes such features alongside identifying champions and decision-maker job changes, as well as real-time audience generation and deployment across every channel.

In conclusion, when considering the purchase of B2B data, companies should carefully consider factors such as the size of the database, real-time updates, API access, and additional features. With ExactBuyer's diverse range of plans and robust features, business can make a purchase decision that delivers the most value for their specific needs.

To learn more about our pricing models, visit our pricing page or contact us today.

Case Study: ExactBuyer Pricing Model

ExactBuyer, a trailblazer in providing real-time contact & company data, recognizes that different businesses have distinct needs. Hence, its pricing model is structured to cater to various sectors – sales, marketing, recruiting and API use, including an option for custom enterprise plans. Let's take a sneak peek into each of these comprehensive plans.

Sales Plan

The sales plan is competitively priced at $495 a month, a value offering considering the gamut of features it provides. It comes bundled with unlimited real-time employment updates and company search, AI-powered search, along with seamless integrations with Hubspot and Salesforce. This plan can be shared among up to four users, thus helping you build more targeted audiences.

Recruiting Plan

Designed to identify and connect you with the best talent out there, ExactBuyer's Recruiting plan gives you access to over 270 million verified candidates with direct emails, phones, and social links. Priced at $249 a month, it also serves unlimited search facilities, and sophisticated AI-enabled searches based on skills, work history, education, certifications, interests, among other attributes.

Marketing Plan

ExactBuyer's Marketing plan, starting at $899 a month, provides powerful features such as native Hubspot & Salesforce Integrations, schedule account & contact enrichments, reporting & analytics, and even real-time audience generation across different platforms. This plan advocates for multi-channel marketing covering email, phone, text, and ad audiences.

API Access and Custom Enterprise Plans

For $999 a month, you can access all API endpoints, harnessing real-time contact & company data, firmographics & demographics data, and a largesse of over 415M B2B & B2C contacts & 25M+ companies. Customized enterprise plans cater to teams with specific needs, providing increased flexibility and resources.

For a better understanding of the services and their pricing, visit ExactBuyer Pricing.

ExactBuyer, with their versatile plans, aims to ensure maximum efficiency and productivity in your business operations! Explore the various pricing options available and find the one that fits your business model like a glove.

Making a Smart Investment in Data Quality

In the B2B realm, data forms an integral part of day-to-day activities and strategic planning. Whether it's identifying your top potential customers or unearthing key market dynamics, the quality of data at your disposal can be a key differentiator. In this context, investing in high-quality B2B data from reliable providers like ExactBuyer can have far-reaching implications for your ROI.

Understanding the ROI of B2B Data Quality Investment

In considering the tangible benefits of voicing your resources towards high-quality B2B data, there are several indicators signifying a strong ROI. One of the leading platforms in this sector, ExactBuyer, provides a great benchmark to comprehend the value such an investment can bring about.

The competitively priced plans offer a multitude of features like real-time contact and company data, audience intelligence solutions, and verified candidate access. Moreover, ExactBuyer's plans are tailored to fit varied business requirements, ranging from sales and recruitment needs to marketing and API requirements. All while ensuring no outdated or unverified contacts seep into your system. Take a closer look at ExactBuyer's comprehensive strategy for various plans on ExactBuyer Pricing.

How Improved Data Quality Impacts Success Metrics

Enhancements in data quality does not merely streamline operations; they have a pronounced impact on your success metrics. Just by ensuring that the data you interact with is current, comprehensive, and accurate, you can rest assured that your resources are being put to optimal use. With ExactBuyer as an example, here are some of the success metrics you can potentially experience:

• More Booked Demos: Accurate data can lead to more effective targeting, which directly impacts the number of demos booked. ExactBuyer has helped Brex achieve a 40% surge in booked demos.


• Increased Qualified Deals: Precise data lets you zero-in on the prospects who are truly interested in your offering to, thereby, boosting the number of qualified deals. This resulted in a 55% increase for Gorgias with ExactBuyer's support.


• Enhanced Positive Responses: Well-researched data promotes more personalized communication, resulting in a more affirmative response rate. Ramp observed a 70% leap in positive replies with ExactBuyer.


• Reduced List Building Time: When your data is high-quality, it diminishes the time spent on list building, allowing you to focus on more strategic tasks. Northbeam could cut down its list building time by 95% with the help of ExactBuyer.

Gaining insights into these critical success metrics, it becomes evident that investing in high-quality B2B data can have substantial returns and prove an intelligent decision. For more information and to discuss the potential benefits for your organization, consider reaching out to ExactBuyer's Contact Us.

Conclusion Becoming a Smarter B2B Data Consumer

In this blog, we have considered several aspects related to pricing and cost variables in the B2B data marketplace. Embedding knowledge about these factors into your business practices can play a pivotal role in your decision-making process and subsequently, in your business's success.

A comprehensive understanding of the B2B data quality pricing is quintessential to make strategic, informed decisions. It will help you navigate through the complexities of data purchasing and ensure a worthwhile investment for your business.

Key Takeaways

Here are a few points worth recapping:

• Know the value: Understanding the pricing models impacted by various elements such as volume, enrichment, standardization, and verification, can provide an insight into the true value of data.


• Flexibility in pricing models: Not all data providers offer flexible pricing models - assess this aspect based on your business requirements and future scalability.


• Weigh the cost and benefits: B2B data procurement shouldn't just be a monetary transaction. Ensuring its utility in improving the accuracy of marketing campaigns, sales prospecting, recruiting and various other business operations should be at the forefront.

If you are interested in utilizing quality data solutions for your business, ExactBuyer offers real-time contact & company data & audience intelligence solutions to build more targeted audiences. Want to know more about our pricing? Visit our pricing page. You can also contact us directly at our Contact Us page.

How ExactBuyer Can Help You

Reach your best-fit prospects & candidates and close deals faster with verified prospect & candidate details updated in real-time. Sign up for ExactBuyer.